ZIP, an old household brand for kitchen dish wash cleaner. Now, ZIP emerge into a NEW category ‘ALL PURPOSE CLEANER’ that not only for cleaning all type of flooring but also able to clean table, fan, glass, etc. This ZIP APC is quick dry, non rinse, non stick & kill 99.9% bacteria. But best of all, the all NEW ZIP APC come with 5 new outdoors fragrances ie: sunshine park, flora valley, crystal spring, citrus garden and lavendar field.

The objective is to create the awareness of this ZIP All Purpose Cleaner through promoter placement at selective outlet with support of roving sandwich board promoter. Promoter will also provide FREE sample of ZIP APC flora Valley in sachet form.

The response was fantastic especially at Giant outlet.